Culture and community are the pillars of the barbershop experience. As Crows Nest Barbershop has grown from one to four locations we've help to extend the Crows Nest experience with a Wordpress based website, appointments through Resurva and client check out via Vend.
Crows Nest BarbershopScope
- Website Development
- Resurva Online Booking System
Crows Nest Barbershop opened in 2010 as one of Toronto's first modern barbershops with a vintage aesthetic. Upon entering their modest Kensington Market basement, one was transported to a simpler time. One filled with old country on the record player, straight razor shaves, and classic cuts finished with pomade.
Soon after the opening, a 2-3 hour wait on the church pew was requisite for one of their signature cuts which was always accompanied by great conversation and a cold beer for good measure. The old rotary phone (the kind you used to have to rent from Bell) would ring off the hook. Same question, same answer, all day long. "Got any spots left today?" "Sorry man, all full at the moment. Get here early tomorrow."
The best solutions are the ones the solve existing problems. And that's the essence of what we do at Offshoot. Resurva, which was originally developed as a room booking tool for a university, had the all the right pieces to eliminate the Crows Nest's phone problem, and effectively eliminate the 2-3 hour wait for a cut, ending a painful wait time for many clients.
The next problem to solve was the Crows Nest website. We set out to design a website that encapsulated the style and aesthetic of Crows Nest, while providing all of the necessary info to allow clients to determine if Crows Nest was the shop for them. If everything checked out the clients could use Resurva to find an appointment even if Crows Nest was closed.
The original location which housed 5 barbers has since been upgraded in favour of a larger first floor location across the street with 9 barbers and room to grow. And, in the time since we started working, Crows Nest has replicated their magic in Hamilton, Collingwood and Hong Kong.
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